Social Media Post Design
Objective:
The objective of this social media post design is to promote a website and encourage users to visit and engage with its content. The design should be eye-catching, visually appealing, and effectively communicate the website's purpose or message.
Design Elements:
Layout: The design should have a balanced and organized layout that captures attention. Consider using a grid-based structure to create a sense of order and coherence.
Typography: Choose a font that aligns with the website's branding and enhances readability. Incorporate a combination of font sizes and styles to highlight key information such as the website name, tagline, or call-to-action.
Colors: Select a color scheme that complements the website's overall branding and evokes the desired emotional response. Use vibrant and attention-grabbing colors sparingly to draw focus to important elements such as headings or buttons.
Imagery: Incorporate high-quality and relevant imagery that aligns with the website's content or purpose. This could include product photos, illustrations, or stock images that evoke the desired mood or convey the message effectively.
Logo: Integrate the website's logo into the design to enhance brand recognition. Ensure that the logo is appropriately sized and positioned, maintaining its visibility without overpowering the rest of the design.
Text Content: Craft concise and compelling copy that communicates the website's unique selling points or key features. Use catchy headlines or taglines to capture attention and drive curiosity. Include a clear call-to-action that encourages users to visit the website or explore further.
Icons and Graphics: Incorporate relevant icons or graphics to enhance the visual appeal and aid in conveying information quickly. Icons can be used to represent different features or benefits of the website, making the design more engaging and easily understandable.
Branding Consistency: Maintain consistent branding elements, such as fonts, colors, and tone of voice, across the design to reinforce the website's identity. This helps establish a sense of continuity and recognition for users familiar with the brand.
Social Media Integration: Include social media icons or links to encourage users to share the post or follow the website's social media accounts. This integration enhances the post's reach and encourages user engagement.
Mobile-Friendly Design: Ensure that the design is optimized for various screen sizes, especially mobile devices, as many users access social media platforms on their smartphones. Consider the responsive design principles to ensure a seamless experience across different devices.
Remember, the design should align with the website's overall branding and messaging while capturing attention, conveying the key message, and encouraging user engagement.
Post Design Design Process
It all starts with you. What do you like? What do you not like? We’ll ask a lot of questions about colors, fonts, graphics, and more to determine your style and needs.
Next, we’ll come up with a selection of 5-6 custom Post Design options. You’ll receive them in a PDF with samples of how the Post Design might look on a business FB, Instagram, WhatsApp, Website, etc.
Once you have time to review your Post, it’s revision time. Do you want to change fonts? Mix and match colors? Now is when you make decisions on your final Post Design. After you provide your input, we’ll revise the chosen Post Design for your approval.
After you’ve reviewed your revisions, we’ll polish the Post Design off and create a variety of files for you to use in whatever way you need.
Finally, we’ll finish up your design and share a DropBox, or G Drive, Etc with you that has your Post Design saved in a variety of formats that can be used on the web, in print materials, and even blown up for billboards and Etc..